Zentrian, beyond smart
Communication strategy and content for Zentrian, with filming in Campos to connect a smart-home platform with everyday life.
Content & Social
Zentrian
2026
The work for Zentrian sits within the preparation of its brand communication. It combines strategy and content direction, with filming in Campos, to introduce the smart home from an everyday perspective.
Starting point
Zentrian connects home devices through a shared platform.
The brief in context
Its communication needed to explain a technical offering through situations future users could understand.
The project was in the preparation stage for its identity and launch.
My approach
I worked on communication strategy and content direction, with filming in Campos, Mallorca. The approach connects smart-home functions with everyday ideas of control, peace of mind and using a home.
What the work shows
The work establishes a visual and narrative foundation for introducing the brand.
This case describes preparation work rather than commercial results from a launch.
It shows how to organise communication for a technology offering before expanding its content channels.
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THE PROJECT / CONTEXT AND PRODUCTION
Campos, Mallorca
Filming for Zentrian took place in Campos, Mallorca. This case brings together communication and content work for a smart-home platform, connecting strategy, storytelling and digital identity.