gHouse, interior Design
Content and social media for gHouse, connecting interior design projects with explanations of materials, layouts and renovations.
Content & Social
Popp Digital Vision
2025/2026
The work for gHouse brings together editorial strategy and visual identity on social media. The approach helps someone discovering the studio see its spaces and understand the decisions behind an interior design project.
Starting point
gHouse is an interior design studio.
The brief in context
The starting point was a fragmented social presence without a shared visual and editorial direction.
The need was to show the spaces and explain the design decisions behind them.
My approach
I worked on content strategy and a consistent visual identity for the posts. The approach pairs interior imagery with explanations of materials, layouts and renovations, giving useful information alongside inspiration.
What the work shows
The content introduces both the studio’s aesthetic and its approach to a space.
Posts connect visual outcomes with specific design decisions.
This case shows how interior design social channels can serve as a portfolio and a starting point for discussing a project.
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THE PROJECT / CONTEXT AND PRODUCTION
Digital identity and interior design
The gHouse work focuses on strategic content, visual consistency and interior-design communication. This case presents the creative approach and the brand’s digital presence.