Google Ads and Meta Ads
Campaigns built around intent and audience: relevant service searches or content for suitable audiences. Advertising spend is agreed separately around the scope.
Adrián Godoy / INDEPENDENT PROFESSIONAL
Lead generation for businesses in Palma and Calvià: local SEO, content, campaigns and connected landing pages. I am Adrián Godoy, and Market Solo is my project dedicated to organising this work around relevant commercial enquiries.
Let’s talk about your project
01 / THE APPROACH
Lead generation begins with a clear offer. Before choosing a channel, we define your audience, the service to promote and what counts as a useful enquiry. Then we align the ad, content and destination page. A visitor needs enough information to make a decision and a straightforward next step.
Campaigns built around intent and audience: relevant service searches or content for suitable audiences. Advertising spend is agreed separately around the scope.
Messages, visual assets and pages focused on a specific offer. We explain the service, answer questions and make contact easier without scattering attention.
Structure and copy aligned with your actual services. We review available visit and enquiry measurements to identify opportunities for improvement.
02 / THE APPROACH
The system connects four stages. We first define what you sell and which enquiries matter to your business, then choose suitable actions and measurements. I coordinate the work around an agreed scope.
Review searches, customer questions and commercial intent. Prioritise specific services and areas, such as Palma or Calvià, using the available evidence.
Connect service pages, content and campaigns around the offer. Local SEO and clear copy explain who you are, where you work and why someone should contact you.
A landing page connects an ad or search with the service, relevant proof and a clear action. Agree the form or contact route and the information a useful lead should provide.
Agree conversion tracking and review incoming enquiries, their sources and quality. Use this evidence to prioritise changes to messages, campaigns and pages.
// MARKET SOLO
Market Solo is the initiative I created to offer managed lead generation. It is part of my work as an independent professional and has its own website explaining the approach in more detail.
You run your business and handle commercial conversations; I coordinate the agreed strategy, pages, content and campaigns. The proposal defines deliverables, channels, measurement and reviews. You do not need to learn a software tool to book the service.
Explore Market Solo03 / PORTFOLIO
Explore the full project, its imagery and the original description of the work.

From the portfolio
The Market Solo project connects digital marketing, content and lead generation. Explore the strategy and content developed for the project.
View project04 / FAQ
Answers to help define what your project needs. The final scope is agreed with you around goals, channels and available assets.
No. We can agree goals and measure enquiries, but sales also depend on your offer, competition, budget and response to contacts. The proposal should reflect those conditions.
That depends on your website and offer. A dedicated landing page can be useful for a specific service or action; first we check whether an existing page already does the job.
The Google Ads or Meta Ads budget is separate from preparation and management. We agree it before activating a campaign.
Market Solo is my own managed acquisition project. This website brings together my content, social media and lead-generation services; the Market Solo website focuses specifically on the lead-generation approach.
Yes, depending on the proposal. Channels are selected around search intent, your offer, budget and available measurement. Not every business needs every channel at the same time.
We prepare clear, accessible content about services, location, experience and real customer questions. This can help a search system understand the business, but does not guarantee inclusion in ChatGPT, Gemini or other AI answers.
A lead is someone who shows interest and submits an enquiry or contact details. Turning that opportunity into a customer also requires a suitable offer, a commercial response and follow-up by the business.
// CONNECTED SERVICES
Production, social media and lead generation can work together. Start with the service that addresses your current need; combine the others when they add value to the project.
Tell me what you sell, where you work and which enquiries matter. We review the fit and scope of a proposal.